Target Audience

Influencers who want to work professionally and digital content creators.
Programme Standards

- Maximum 6 attendees
- 30 days of one to one support
- Handouts
- Programme director/s with at least a Masters Degree in the subject
- Convenient morning timings or in-house at any time for a minimum of two bookings
- Can be configured to address a number of professions and industry sectors

Price

EUR248 ex VAT per participant.
Professional Influencer Workshop​

These topics provide a holistic approach to self-management for professional influencers on social media, empowering them to cultivate their personal brand, optimize their productivity, create compelling content, and navigate their career path effectively in the dynamic digital landscape.
Topics Covered

1.  Brand Identity and Personal Branding:
   - Defining your personal brand identity as a professional influencer, including your values, voice, and unique selling proposition (USP).
   - Crafting a compelling personal brand story and message that resonates with your target audience.
   - Strategies for maintaining brand consistency across different social media platforms and content types.
   - Building and nurturing authentic relationships with your followers and community.

2.  Time Management and Productivity:
   - Effective time management techniques for professional influencers, including prioritization, goal setting, and task scheduling.
   - Tools and resources for optimizing productivity and streamlining content creation workflows, such as editorial calendars, scheduling apps, and task management platforms.
   - Strategies for balancing content creation, engagement with followers, brand collaborations, and personal well-being.
   - Setting boundaries and managing expectations to avoid burnout and maintain a healthy work-life balance.

3.  Content Strategy and Creation:
   - Developing a content strategy that aligns with your personal brand objectives, audience interests, and platform algorithms.
   - Identifying and leveraging your strengths and passions to create engaging and authentic content that resonates with your followers.
   - Techniques for diversifying your content mix, including photos, videos, stories, live streams, and interactive features.
   - Best practices for content planning, creation, editing, and optimization to maximize reach, engagement, and conversion.

4.  Self-Branding and Career Development: 
   - Strategies for personal and professional growth as a social media influencer, including continuous learning, skill development, and networking.
   - Building a media kit and professional portfolio to showcase your expertise, achievements, and collaborations.
   - Negotiation skills and contract management for securing brand partnerships, sponsorships, and monetization opportunities.
   - Long-term career planning and diversification strategies beyond social media, such as product development, consulting, speaking engagements, and building your own brand empire.