Target Audience
Directors, managers and executives responsible from managing the customer service function. Programme Standards
- Maximum 6 attendees - 30 days of one to one support - Handouts - Programme director/s with at least a Masters Degree in the subject - Convenient morning timings or in-house at any time for a minimum of two bookings - Can be configured to address a number of professions and industry sectors Price
EUR248 ex VAT per participant. |
Customer Service Management Workshop
These topics provide a comprehensive framework for effectively managing customer service operations and fostering a customer-centric culture within organizations, ultimately leading to improved customer satisfaction, loyalty, and business success. Topics Covered
1. Understanding Customer Needs and Expectations: - Techniques for empathetic listening and effective communication with customers to identify their needs and preferences. - Strategies for gathering and analyzing customer feedback through surveys, focus groups, and social media monitoring. - Importance of customer segmentation and personalization to tailor service offerings and experiences to different customer segments. - Implementing customer journey mapping to understand the end-to-end customer experience and identify pain points and areas for improvement. 2. Building a Customer-Centric Culture: - Creating a customer-centric mindset among employees through training, coaching, and recognition programs. - Aligning organizational goals, values, and behaviors with the overarching goal of delivering exceptional customer service. - Empowering frontline employees to make decisions and take ownership of customer issues to drive customer satisfaction and loyalty. - Fostering a culture of continuous improvement and innovation to adapt to evolving customer needs and market trends. 3. Implementing Effective Service Strategies: - Developing service standards and performance metrics to measure and track customer service quality and employee performance. - Establishing service level agreements (SLAs) and response protocols for handling customer inquiries, complaints, and escalations. - Leveraging technology and automation tools to streamline service processes, improve efficiency, and enhance the customer experience. - Implementing omni-channel customer service strategies to provide seamless support across multiple channels, including phone, email, chat, and social media. 4. Managing Customer Relationships and Retention: - Strategies for building long-term relationships with customers through personalized interactions, loyalty programs, and customer appreciation initiatives. - Effective complaint resolution techniques to address customer issues promptly and turn negative experiences into opportunities for loyalty and advocacy. - Proactive customer engagement and outreach strategies to stay connected with customers and anticipate their needs. - Developing customer retention metrics and strategies to reduce churn, increase customer lifetime value, and drive revenue growth. |