Target Audience
Directors, Sales Managers, Marketing Managers and Marketing Officers. Programme Standards
- Maximum 6 attendees - 30 days of one to one support - Handouts - Programme director/s with at least a Masters Degree in the subject - Convenient morning timings or in-house at any time for a minimum of two bookings - Can be configured to address a number of professions and industry sectors Price
EUR248 ex VAT per participant. |
Cost Benefit Analysis Workshop
By covering these key topics, the workshop can empower non-accountants with the knowledge and skills needed to conduct a thorough cost/benefit analysis, make informed decisions, and effectively communicate the results to stakeholders within their organisation. Topics Covered
1. Understanding Cost and Benefit Concepts: - Explanation of basic cost concepts, including fixed costs, variable costs, direct costs, and indirect costs. - Overview of benefit concepts, such as revenue generation, cost savings, intangible benefits, and opportunity benefits. - Clarification of the difference between tangible and intangible costs/benefits and their relevance to the analysis. 2. Identifying Costs and Benefits: - Techniques for identifying and categorizing costs and benefits associated with a project or decision. - Guidance on conducting a thorough analysis to ensure all relevant costs and benefits are considered, including hidden or overlooked expenses. 3. Quantifying Costs and Benefits: - Methods for assigning monetary values to both tangible and intangible costs and benefits. - Introduction to basic financial analysis tools, such as breakeven analysis, net present value (NPV), and return on investment (ROI). - Consideration of time value of money and discounting future cash flows to present value. 4. Interpreting and Presenting Results: - Techniques for interpreting the results of the cost/benefit analysis and making informed decisions based on the findings. - Effective communication strategies for presenting the analysis to stakeholders, including non-financial professionals, in a clear and compelling manner. - Discussion on the limitations and assumptions of the analysis and how to address uncertainties or risks in the decision-making process. |