Target Audience
Business Owners, Directors, Retail Managers and Supervisors involved in the retail industry. Programme Standards
- Maximum 8 attendees - 30 days of one to one support - Handouts - Programme director/s with at least a Masters Degree in the subject - Convenient morning timings or in-house at any time for a minimum of two bookings - Can be configured to address a number of professions and industry sectors Price
EUR495 ex VAT per participant. |
Retail Management Masterclass
This new and updated programme addresses the needs of the modern retail environment management from a holistic point of view. Topics Covered
Understanding the new retailing game A review of how retailing developed in the last 50 years and what are the trends which will affect the future development. The retail hybrid model - Social Media/Retail Success Model How social media is impacting the retail experience and how they can compliment each other focusing on retail success. 5 Retail Delight Techniques How to create and use sure fire retail delight techniques that create retail delight, build loyalty and bring in new clients Motivating your Retail Team to SELL not just take orders Your team is your ambassador - invest in them and let them grow your business cost effectively. Measuring and managing retail operations How to measure success and be able to tweak performance if you understanding the dynamics of your retail operation. Dealing with Online and Offline Competition - Amazonification of Retailing How to make the link (profitably) between online and offline selling and how to use social media to drive your retail sales. Legal Aspects of Retailing A quick overview of the law related to retailing, employment, OHS and Consumer Rights. The 4-Ps Retail Model You know about the traditional 4-Ps model but the Subliminal 4-Ps? We will look into the modern approach to address the psychological setup of the modern consumer. Integrating Online and Offline Retailing We look at how to create a hybrid online/offline retail model in a post pandemic and Internet of Things environment. Building a Retail Uniqueness Strategy for the future We have a look at how to build a unique retail strategy that really matters driven by profitable results. |