Facebook Marketing Malta Masterclass
Facebook Marketing Masterclass - Updated with latest Facebook Marketing information till January 2015
Programme is focused using Facebook as a marketing tool for the modern marketing persons bearing in mind cost, resources and non-IT expertise and how to source content that pulls people, Likes and hot leads.
Marketing managers, executives, small business owners and sales managers responsible from the marketing function of any organisation.
- Maximum 8 attendees
- 30 days of one to one support
- Programme director with at least a Masters Degree in the subject
- Convenient afternoon timings or in-house at any time
- Can be configured to address a number of professions and industry sectors
EUR395 ex VAT per participant
Facebook and commercial communication
Understanding the commercial model of using Facebook as a marketing channel.
Facebook Content - How to Fish for Likes
A comprehensive look and how to create low cost Facebook content of viral nature in under EUR1 a day.
Likes into Euros
How to use Likes to funnel trade into your sales channels in a cost effective way.
Facebook as a Competitor Monitoring Tool
How to use Facebook as a competitor monitoring tool cost effectively.
Pages - What you need to Know and Do to Maximise the use of Facebook Pages.
Facebook Pages are the building blocks of your Facebook marketing strategy. Get them wrong and you will create havoc now or in the future and waste all the money and time you invested in the effort.
The Dark Side of Facebook - Negative and Spite Comments
How to ensure that negative comments on your page and that of others concerning your brand are counteracted professionally, swiftly and in a compelling way.
Facebook as a Customer Service Interface
How to offer a customer service channel through Facebook cost effectively in a professional way.
Facebook and the Law - What you need to Know
How is the law in Malta regulating the use, abuse and commercial use of Facebook within a commercial context.
Facebook Insights - What under the Bonnet Walk Through
Facebook churns information about your Page's - Ignore them at your peril. But if you read them properly and in context they can give a clear view of who is lurking on your Pages' Timeline.
Facebook Marketing Action Plan
How to create a Facebook marketing strategy as part of the overall marketing plan of any entity.